As the Number one Asian channel, B4U MUSIC has been in the forefront of this revolution. It has pioneered Bollywood’s global success.Having succeeded in that, B4U MUSIC has showcased the very best in Bhangra, Hindi Pop and re mixes. Talent, precious talent, has been tapped in the UK. In USA and Canada, there’s no other channel to rival it. And as evident tonight at the UK ASIAN MUSIC AWARDS, it applauds and rewards those that make all this possible.